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Website performance analysis UK Before we start any web project we first take a look at the client's business aims and associate related search terms to it after researching relevant click-through rates with Overture. We then determine how best to compete and maximise traffic to the site. each page is then uniquely optimised for indexing by the major search engines. Our optimisation strategy involves the use of up to seven of the most important keywords in the title (and graphics alt tags), and up to twenty-four meta keywords (no duplicates), on each and every page of the website. Also, the description should be at a length where it will not to be truncated. As a general rule, we place the company name at the end of the title as, although the name need to be found, it will not receive any click-throughs from internet search and is not a main key phrase on which to compete for placement. We then proceed with an optimisation review has been taken from keywords researched. for the inside pages, we keep the keywords/phrases strictly to page relevancy for keyword density purposes.
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